Zone scrubs up nicely for top beauty brief

We’re pleased to announce that after a competitive pitch, we’ve landed the brief to develop a multi-channel campaign for health and beauty site Wahanda.

The UK’s largest health, beauty and wellness marketplace, Wahanda allows users to book great deals at spas, salons and treatment centres, discuss their health and beauty needs with a large network of professionals, and browse great content, community reviews and nationwide salon directories.

Encompassing print, search, social media and content marketing, our strategy will aim to generate a buzz around the brand, as well as communicating Wahanda’s user-friendly online tools and booking functionality. We’re excited to put our social skills to work to produce an exciting concept that reflects Wahanda’s modern take on the world of beauty.

The chief executive of Wahanda, Lopo Champalimaud, said: “Zone’s credentials for creating engaging digital and social media campaigns with demonstrable ROI made them the clear choice. We’re excited to see what they deliver.”